Wednesday, May 22, 2019

Celebrating Another Year with Our Franchisees

One of our favorite things about what we do is being a part of life’s special moments by carefully crafting and hand-delivering delicious fresh...

Edible Arrangements® expansion in China

Edible Arrangements® has been growing worldwide, and we are excited to announce that we have just opened our 1260th store in Guangzhou, China. This...

Edible Arrangements® Founder & CEO Tariq Farid Donates to North Haven...

Edible Arrangements® Founder and CEO Tariq Farid recently made a generous donation to the North Haven Fire Department, providing the department with a check...

Celebrating the diversity of our franchise community

From its beginning, America has been referred to as a melting pot, where people of different races, religions and cultures are welcomed with the...

Anti-Defamation League Debunks False Rumors

The post below was originally published by the Anti-Defamation League on adl.org.  False Rumor; Edible Arrangements Owners Do Not "Fund Hamas"  A widely circulated rumor suggests...

A Message from our Founder and CEO Tariq Farid

This blog post titled, "A closer look at who we support, and why" was originally posted by Edible Arrangements® CEO and Founder Tariq Farid...
Tariq Farid

Edible Arrangements CEO Launches New Tariq Farid Foundation Website

Established in 2013 by Tariq Farid, the founder and CEO of Edible Arrangements®, the Tariq Farid Foundation is a philanthropic, non-profit corporation providing support...

Successful Branding: CEO Tariq Farid Follows Inspiration

In a recent interview, our Founder and CEO Tariq Farid sat down with Sales Bench™ to discuss how Edible Arrangements® has been able to...

CEO Tariq Farid Donates to Wallingford-Based Organizations

Edible Arrangements® Founder and CEO Tariq Farid extended a generous philanthropic hand to two local organizations recently, Master’s Manna and the Hubcap, in which...

CEO Tariq Farid Talks Technology & Franchising

In a recent feature article on www.entrepreneur.com, Edible Arrangements® Founder and CEO Tariq Farid was highlighted as an advocate and leader in innovative technology for...

Tariq Farid Talks Path to Success in Entrepreneur

In Founder and CEO Tariq Farid’s most recent contribution to Entrepreneur, he discusses why societal labels should never limit one’s potential to grow into...

CEO Tariq Farid Donates to New Haven Register Fresh Air Fund

Edible Arrangements® Founder and CEO Tariq Farid generously donated $20,000 to the New Haven Register Fresh Air Fund this past week, marking the second...

CEO Tariq Farid Donates to Youth@Work Program

Edible Arrangements® Founder & CEO Tariq Farid recently paid homage to his humble beginnings by giving a generous donation of $35,000 to the City...

Spotted: Edible Arrangements® featured on The Street

How is it possible to innovate on a product like fruit which seems to be pretty evolved? Tariq Farid, President and CEO of Edible...

CEO Tariq Farid Credits Success to Mom’s Support

We are just two days away from helping moms and their families celebrate Mother’s Day for the 15th consecutive year, and all we can...

A Teacher’s Gift: CEO Tariq Farid Shares Experience

The past few weeks across America many students were celebrating with their families graduation from or promotion to the next grade in school.  It’s...

Edible Arrangements® President & CEO Tariq Farid Re-Launches Official Blog

Edible Arrangements® founder and CEO Tariq Farid has officially announced the re-launch of his blog, tariqfarid.com. There, Farid plans to routinely share some of...

Spotted: Tariq Farid and Edible Arrangements® Featured on Forbes.com

Edible Arrangements® has proven to be more than just a novelty, and Forbes.com is taking notice. Founder and CEO, Tariq Farid spoke to Forbes...

Spotted: Tariq Farid on Fox Business’ Varney&Co with Stuart Varney

Edible Arrangements® founder and CEO, Tariq Farid stopped by Fox Business' Varney&Co. to talk with host Stuart Varney about the sweet secrets behind the success of the...

Tariq Farid and Maurice Welton Talk Hero’s Welcome™ on FOX &...

Edible Arrangements® President and CEO Tariq Farid and Texas-based Edible Arrangements® franchisee Maurice Welton sat down with Ainsley Earheardt of FOX & Friends last...

Edible Cares™ Fund Provides Support to Store Employees

Edible Arrangements® President and CEO Tariq Farid and COO Kamran Farid recently announced the launch of our company’s Edible Cares™ Fund - a yearly...

Edible Arrangements® Earns Moms’ Approval

For the 12th consecutive year, Edible Arrangements® set a Mother's Day sales record in 2013. We also had our strongest Mother's Day Sunday ever,...

Well-Deserved Recognition for an Exemplary Franchisee

At last year’s Edible Arrangements convention, it was my pleasure to bestow the President’s Award—the highest honor an EA franchisee can achieve—to Maurice Welton,...

Farid Foundation Donates $100,000 to Yale School of Medicine

The Farid Foundation, a philanthropic organization established by Edible Arrangements® President and CEO Tariq Farid, along with his brother and COO Kamran Farid, announced today...

Carrying on the Tradition of WOW

In the earliest days of Edible Arrangements, before it even became an official tag line, I set out with one simple goal in mind:...

Franchising Is a Family Affair

For the Goods, Franchising Is a Family Affair It can truly be said that a franchise is only as successful as its franchisees. I’ve always...

Deriving Inspiration from Franchisees Who Give Back

I never fail to be impressed and inspired by the interest so many of our franchisees take in their local communities. Giving back is...

Walking With a Purpose

In my last entry I spoke about the Detroit area Edible Arrangements franchisees who are passionately involved with charitable causes in their communities. This...

Breaking Barriers – One Store at a Time

When I first started Edible Arrangements® in 1999 in a corner of my flower shop in East Haven, I never dreamed that we would...

Community Connection

One of the things I love the most about our franchisees is their dedication and commitment to their communities. Over the years as Edible...

A Mission We All Believe In

A few years ago I decided that Edible Arrangements® needed a new mission statement. The mission statement had to be simple, easy to remember...

Giving Back Puts You Ahead

Have you ever been so moved by a special person that you become so grateful that there are people like them in this world....

The President’s Award Goes To…..

The Edible Arrangements® 7th annual international convention concluded last week in Orlando and I could not be more pleased as to how it went....

Edible Arrangements® 2012 Annual Convention

Well, I’m on my way to the 7th Annual Edible Arrangements Convention in Orlando, Florida. This is my favorite event of the year as...

The American Opportunity- Part 2

This is a continuation of the blog entry I made yesterday on July 12 where I mentioned my discussion with hundreds of young adults...

The American Opportunity -Part 1

On Monday I was honored to be a guest speaker at a leadership conference for young adults, students ages 16-24, in Washington, D.C. Many...

A Teacher’s Gift

The past few weeks across America many students were celebrating with their families graduation from or promotion to the next grade in school. It’s...

Setting the Foundation for Future Growth

Today opens a new chapter in Edible Arrangements history.  Our mission from the very first day in 1999 when Edible Arrangements started was to...

Becoming a Beloved Brand

What does it mean to be a beloved brand, and why is it important? What is it that makes some brands almost iconic in...

There is Nothing Small about Small Business

This week is a very special week for a special group of people. This week, May 20-26, is National Small Business Week, which recognizes...

Managing Your Way To The Top

What does it take to be number one – the top in business or field of expertise? Some may say it is luck. That...

Knowing Your Niche –and Expertise

The other day I was reading my e-mails when I came across one from an amazing franchisee, Cathy, who owns the Edible Arrangements stores...

Inspiration

Those of you who have read many of my previous blog entries know that I strongly believe that anyone can live their dreams so...

Edible Arrangements in USA Today

Monday, May 7 was an exciting day at Edible Arrangements.  USA Today featured Edible Arrangements in their Money section, on page 6B.   Although the...

Moving Your Brand Forward

Every company no matter the size or age needs to evaluate their ‘brand’ continuously to determine its customers’ and the publics’ perception of it....

Edible Arrangements Blooms on Bloomberg TV

Yesterday, Wednesday, April 18, was a special day for Edible Arrangements and all our hardworking franchisees. On behalf of Edible Arrangements, I appeared on...

Hat’s Off to Texas

As they say, everything is bigger in Texas, and now Edible Arrangements is getting bigger in the Lone Star state as well with 2...

The Sweet Taste of Success

I always feel so proud when one of our franchisees gets called upon to participate in an educational business event. I am a big...

Love at First Sight

It was only 3 short years ago that Dr. Fausto Petruzziello approached my brother Kamran and I with a proposal to bring the Edible...

1,000th Edible Arrangements Store Opens

Our company reached a huge milestone yesterday. We opened our 1,000th Edible Arrangements store yesterday, April 4, in Cranston, RI. Even though it was...

Love, Marriage and Edible Arrangements

I always find it especially gratifying to see husbands and wives working together to start their own franchise business. In the case of Michael...

Raising the WOW Factor in the Sunshine State

After bringing one of our delicious, made-to-order Edible Arrangements bouquets to an event and instantly becoming the center of attention, Jack got an inkling...

Taking the Short Road to Multi-Unit Ownership

Very often, the franchisees who are the most successful are the ones who allow their dedication and desire to lead the way, and insist...

Passion for the Product Is Where It All Begins

As I’ve said before, passion –intelligent passion - for everything you do is the name of the game if you want to be a...

Orange Blossoms for a Cause

People often ask me what it’s like to be in the happiness business, and it’s a question I never get tired of answering. Edible...

Edible Arrangements in Good Hands in Saudi Arabia

Edible Arrangements International is just that—an international company. Over the past several years, I’ve taken pride in watching the robust growth the franchise has...

Making the Multi-Unit Leap

I have tremendous respect and admiration for those who take that momentous step to becoming multi-unit owners. Having been there myself, I understand the...

Living Up to Our Own Standards: A Special Valentine’s Day Message

Certified Happiness. It’s not just a catchy tagline, but rather a very real philosophy that is taken seriously as a corporate goal by all...

ICFE -Never Stop Learning

I’ve just returned from a two-day special training session sponsored by the Institute of Certified Franchise Executives (ICFE). ICFE held this session right before...

The Key to Success? For Rory and Hillary, It’s Enthusiasm

What makes for a successful franchisee? That’s certainly not an easy question to answer; in fact, there are many possible answers. But one of...

Welcoming a Naval Veteran to the Edible Arrangements Franchise System

Here at Edible Arrangements, we hold those who serve our great nation in very high regard, and are honored whenever a former member of...

Forbes names Edible Arrangements “Top 20 Franchises for the Buck”

I was honored to learn that Edible Arrangements has been named by Forbes as one of the “Top 20 Franchises for the Buck.” It...

Franchising: A Family Affair

I never cease to be amazed by the ways in which peoples’ lives are positively impacted by becoming part of the Edible Arrangements franchise....

A California Success Story

Franchisees like Larry help make the Edible Arrangements franchise a success. Bringing decades of knowledge and experience to the table, Larry is someone who...

Setting Goals

One of my favorite topics to write about is the incredible franchisees who own Edible Arrangements stores. I get so inspired when I speak...

The Immigrant Learning Center’s Immigrant Entrepreneur Hall of Fame

The Immigrant Learning Center in Malden, Massachusetts, just outside of Boston, assists immigrants and refugees by providing free English classes. The center recognizes that...

Newest Store in UAE: Al Ain

I still get energized every time a new store opens anywhere, but there’s a particular thrill that comes with opening a new store in...

EA Award Winners Expand Their Opportunities for Success with Additional Stores

Samir and Madhvi have owned the Edible Arrangements store in Bellevue, WA since June of 2009, so when the store in nearby Kirkland became...

Entrepreneurs Buy First Two Stores in Southern California

Timothy and Deborah recently acquired two Edible Arrangements locations in Southern California. One is located at 29881 Aventura in Rancho Santa Margarita and the...

Edible Arrangements Coming to Vancouver, BC

Leanne’s sister in Ontario first learned about Edible Arrangements when she drove by a store She decided to stop in and bought an arrangement....

Edible Arrangements Again Ranked as One of the Top Franchises

I just looked over Entrepreneur.com’s 2012 “Franchise 500” rankings, the 33rd version of their annual list. The rankings of the top franchise companies show...

Colbert Reports: Send Edible Arrangements

There are milestones in the life of any business and we have seen our share of them. . . . we opened our first...

China Grand Opening Gala

What an incredible beginning for the first Edible Arrangements in China. I thoroughly enjoyed the grand opening event this past Thursday in one of...

Edible Arrangements Opens in India, China next week

Edible Arrangements’ first location in the Republic of India opened its doors on November 10, 2011. Partners Hiten and Avinash signed a Master Franchisee...

Support our Veterans

As more and more troops are –thankfully – returning home to their families they are finding that the welcome mat does not always extend...

Growing His Enterprise

Fred has taken ownership of his second Edible Arrangements store in Mississauga, Ontario in Canada. He opened his first location, also in Mississauga in...

Finding His True Calling -Edible Arrangements

One of the most frequent answers we get when we ask franchisees and prospective franchisees how they first heard about Edible Arrangements is one...

Adding “Pizzazz” to Edible Arrangements

Spouses Ted and Katrina along with Ted’ sister Penny, have just signed an agreement to open two stores in Calgary, Alberta in Canada. Ted...

Georgia on Their Mind

Husband and wife Kevin and Vanessa have just signed an agreement to open their third Edible Arrangements store. They already have stores in Aiken,...

I Have Just Returned From Muscat,Oman

I have just returned from Muscat, the capital city of Oman where I met AlShaima our franchisee in the newest country to introduce Edible...

Making arrangements to grow

When Tariq Farid founded Edible Arrangements in 1999, he viewed the idea of edible fruit arrangements as an opportunity to combine his experience in...

I Never Expected It to Turn Out This Way

I never expected it to turn out this way. I never expected Edible Arrangements to become an international brand with over 1,000 stores across...

Faith in Franchising

In 2010 Faith joined the Edible Arrangements Franchise System with the Anaheim, CA store. She has a genuine passion for business and recognizes the...

On the Road with Franchisees

People love to watch the TV show “Undercover Boss” and see how CEOs act when they are out in the field incognito. I could...

Dream it, Do it!

How many people in life actually fulfill their dreams? I don’t have a number, but I have an idea that those who do are...

Making a Mission Statement Come to Life: Edible Arrangements Sixth Annual...

Two weeks ago Edible Arrangements® held its sixth annual convention in Las Vegas, NV, our first one since we simplified our mission statement. Like...

Pledge of Health & Happiness

This week Edible Arrangements is inviting people everywhere to take the "Pledge of Health & Happiness." This pledge is our way of promoting healthier...

Wowing China with Edible Arrangements!

Three months ago I made a return visit to Beijing after being away for eight years. As soon as I stepped off the plane...

Encouraging People to Donate Blood to the American Red Cross

Summer is the season for spending time outdoors, enjoying our families, and taking much needed vacations. Unfortunately, the need for blood donations never takes...

Couple to retrace Lewis and Clark route to promote fitness

By Tony LaRussa, PITTSBURGH TRIBUNE-REVIEW When Tom and Nancy Caruso leave Pittsburgh for a trip to Oregon, they'll not only be taking a longer-than-usual route,...

Edible Arrangements Named to Inc. Magazine’s “10 Promising Franchises for 2011”!

What an honor that Edible Arrangements has been named to Inc. Magazine’s “10 Promising Franchises for 2011”! I feel genuinely privileged to be able...

Amazing Store Owners In Batons Rouge, LA

Two days ago I was in Louisiana visiting some of our stores. After I left New Orleans I made my way to Baton Rouge;...

Edible Arrangements launches ‘To Go’ concept

Alicia Kelso @www.qsrweb.com Edible Arrangements has been recognizable for its fresh fruit creations since its inception in 1999. Now, the brand is adding a...

New Edible Arrangements Coming to Midland Michigan

Leigh and Luis own the Edible Arrangements store at 2910 Tittabawassee Rd in Saginaw, Michigan (989-497-1002), and have just signed an agreement to open...

Franchise Agreement to open an Edible Arrangements store in Burlington, CT

Serena and Michael , and Serena’s mother Veronica, have signed a franchise agreement to open an Edible Arrangements store in Burlington, CT. Michael is...

Edible Arrangements According to Forbes.com

Edible Arrangements International, Inc. is the leading supplier of high quality, delicious, artistically designed fresh fruit arrangements in form of bouquets or baskets. These...

New Edible Arrangements® Store Opening in Burlington, Ontario

Edible Arrangements®, the fresh fruit festive franchise, is expanding in the Burlington area. April 2011, Terry and Kathleen and their daughter Kristen took on their...

Welcome!

Welcome to the EA Franchising blog! We designed this blog just for people like you with an entrepreneurial spirit! Whether you are a franchisee...

Edible Arrangements Announces New Riverside, CA Design & Distribution Center

Local Economy Benefits As Facility Opens Serving Over 900 Retail Locations in the US and Canada - WALLINGFORD, Conn., April 4, 2011 /PRNewswire/ -- Edible...

Edible Arrangements to Open 1,000th Store

WALLINGFORD — Edible Arrangements, which specializes in “floral” arrangements made of fresh fruit, has signed its 1,000th franchise agreement, company officials announced. The company said...