FOR IMMEDIATE RELEASE
CONTACT:   Jessica Lappen/Danielle Sullivan
  On Behalf of Edible Arrangements
  617-536-3300
  jlappen@schneiderpr.com OR
  dsullivan@scheiderpr.com

JUST IN TIME FOR FALL, EDIBLE ARRANGEMENTS® INTRODUCES DELICIOUS NEW OFFERING–CINNAMON CHOCOLATE APPLE WEDGES™

WALLINGFORD, Conn. (September 2, 2008) – Beginning September 2, 2008, a scrumptious new treat, perfect for fall enjoyment will be available at Edible Arrangements®. America′s leading purveyor of artistically designed fresh fruit arrangements is introducing Cinnamon Chocolate Apple Wedges™, a delightful combination of tart Granny Smith apple wedges dipped in sweet gourmet chocolate and topped with a special cinnamon blend. One taste of the Cinnamon Chocolate Apple Wedges immediately brings back memories of crisp fall days, apple picking, and homemade apple pie.

Perfect for any gift-giving occasion this fall and beyond, Cinnamon Chocolate Apples Wedges will be available in cheerful red gift boxes of six and 12 apple slices, priced at $19 and $35 respectively. Consumers can also have Cinnamon Chocolate Apple Wedges added to any fruit arrangement; eight wedges will be added for $15 and 16 wedges will be added for $25.

Each Edible Arrangements artistic fruit arrangement is made to order to assure freshness; no sweeteners are ever used. The unique fruit arrangements are a health–conscious, nutritious way to say you care about family, friends and colleagues.

Ordering arrangements is as simple and quick as ordering flowers. Edible Arrangements are available at more than 730 store locations, via a toll free number at 1-877-DOFRUIT, or on-line at www.ediblearrangements.com

About Edible Arrangements
Edible Arrangements International, Inc., is the leading purveyor of delicious, high quality, artistically designed fresh fruit arrangements that are a practical and healthy gift perfect for every gift-giving occasion. Founded in 1999 in East Haven, Conn., Edible Arrangements earned the 27th spot on Entrepreneur Magazine’s 2008 Hot 100 list of Fastest-Growing Businesses in America. With more than 730 operating stores and almost 100 new stores opening soon, Edible Arrangements is rapidly expanding franchises across the United States, Canada, Puerto Rico, the United Kingdom, Dubai and throughout the United Arab Emirates. Edible Arrangements may be ordered by telephone 1-877-DO-FRUIT, at one of the company’s retail stores, or on-line at ediblearrangements.com.

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