For Information Contact:
Lisa Jagniatkowski/Jennifer Romer
Bender Hammerling Group
(973) 744-0707
lisa.jags@bhgpr.com

Edible Daisies Are in Bloom

NEW Simply Daisies Arrangement Now Available Nationwide

FOR IMMEDIATE RELEASE
WALLINGFORD, CT (August 2007) —This August, edible daisies are in bloom!  Edible Arrangements®, the leading purveyor of exquisite, hand-sculpted, fresh fruit bouquets, is introducing Simply Daisies™, a beautiful bunch of delicious pineapple daisies arranged to resemble a beautiful freshly picked floral bouquet.

Perfect for summer parties and beyond, Simply Daisies™, doubles as a stunning floral centerpiece and a tasty dessert—a treat too good to miss! This delectable arrangement is available in two sizes medium and large.     
Photoshoot Image

© 2007
Photo courtesy of Edible Arrangements

Fresh fruit bouquets from Edible Arrangements are also perfect for holiday parties, gift giving or any special occasion.

About the Products
Arrangements are guaranteed fresh and are available in a variety of sizes and range in price from $45 to $200.  Each arrangement is made to order and can be customized with a variety of all natural fudge sauce, plush teddy bears, and special Mylar balloons for almost every occasion.  All ingredients are natural and no preservatives or sweeteners are ever used.  Arrangements can be picked up or delivered to your door from a local Edible Arrangements store.

About Edible Arrangements
Edible Arrangements International is the leading purveyor of hand-sculpted fresh fruit “bouquets” that artfully resemble their floral counterparts.  Edible Arrangements was founded in 1999 in New Haven, Connecticut, and began franchising in 2001.  With 558 operating stores and 198 new stores opening soon, Edible Arrangements is rapidly expanding franchises across United States, Canada, Puerto Rico, the United Kingdom, and soon to Dubai and throughout the U.A.E.  In addition, Edible Arrangements’ website is now in Spanish and French.  Arrangements can be ordered by telephone, on the company's Website or at one of its stores. For more information, please visit www.ediblearrangements.com.

***More information and high-resolution digital images are available upon request***

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